ShoppeSimple(tm) started with the simple idea that advertising works best when customers are paying attention. And they pay attention when they can choose when and how they connect with merchants, whether it’s on the web, in a browser, on social media sites or on a mobile phone.
Transactional RSS(tm) (TRSS) makes it possible. ShoppeSimple opens the TRSS opportunity in ways that are really simple for consumers and that can really work for merchants.
The company is moving fast — expanding features and adding new clients coming into the ShoppeSimple community (check out RSSCheck.com for even more information about the company). This blog will track that growth, and in the process, we’ll share news, stories and insights into marketing and TRSS from the ShoppeSimple team.
More to come.