How to Use Social Media for Employee Referrals

The war for talent is more competitive than ever. Every company wants the best and the brightest on its team, but traditional candidate sourcing methods may not cut it anymore. As companies, we have to be bold, we have to put ourselves on the line and, most importantly, we have to sell our culture harder than in the past.

That’s where you, the already-employed professional, come in. More than ever, recruiters and hiring managers are looking to their internal network to help them find the right fit. After all, the real cost of a hire can be around $100,000, when you factor in the non-direct costs, such as training and the productivity lost in finding a new employee and bringing him up to speed.

Many workers are passive candidates, meaning that they are silently looking or waiting for an attractive offer. And, there’s a large chance your friends are lumped into this group.

Pair that with the explosion of social networking and we have a recipe for talent acquisition success. Apart from a status update here and there, you can use social media to help your friends find jobs and earn anywhere between $1,000 to $15,000 as a referral bonus from your company. Check out these tips to get the most out of your friend circle.

by Kes Thygesen