Closing the Candidate Recruiting Gap

…HR ideas from Jeffery Giesener – – CEO

In reviewing new talent acquisition technologies you may hear about the term “first-mover advantage” – the first company in your market to “own” a new candidate communication, social and or mobile engagement is significantly ahead of its competitors – those companies who do not pay attention to these candidate conversation technologies or are late to the game will pay a stiff price to play catch-up.

Ask yourself… do you know how your business compares to your competitor for recruiting talent? What do your analytics tell you?

Another word or two on “Closing The Gap”. Finding and closing the recruiting gaps is one of the keys to recruiting today. The buzzwords today are all about “engagement, branding and conversation”. Engaging in social recruiting gives recruiters and HR pros unprecedented opportunity to hear and listen to your candidates, become a part of their conversations, spread your message and build your HR brand. The SourceMob 2015 Social and Mobile Recruiting Survey shares a continuing challenge for companies to convert candidates into hires at the lowest cost possible.

This significant challenge for Talent Acquisition Leaders and their Recruiters is how to stay on top of social recruiting, while filling positions faster for tough job titles and also optimizing the recruiting bottom line.

Building an End-to-End Talent Brand

  • The days of a “marketing department driving your recruiting is over. Good for the brands customers but not for your candidates.
  • The days of letting IT make all of your analytics and reporting decisions is also over.

Today, as a Talent Leader along with your Team you own your “talent brand.” This talent brand is just as important to your overall business as your consumer marketing efforts. As I have said for many years, your talent pipeline and how you nurture it is one of your key corporate assets and is certainly bankable (even if it is off the Balance Sheet).

We are now already in Q2 2015 so what specific targets have you accomplished in Q1. I hope you are not waiting for the next budget cycle to make important candidate experience decisions. Do you think the millennial generation is content to wait and wait for your recruiting brand to catch up?

From my seat I doubt it no matter how big you believe your brand is. I welcome the opportunity to discuss your talent acquisition strategy for 2015, as I know I can help you think things out and put your focus in the right place.

To learn how I can help you benefit from Social and Mobile recruiting, please give me a call at 952-807-8364, email me at or check out for our April Educational Events section on the right side of our home page. These are truly educational and not sales Webinars.


ABOUT SOURCEMOB: SourceMob links Internet, social, talent community and mobile recruiting solutions to help talent acquisition professionals recruit the very best candidates for tough-to-fill positions. SourceMob software distributes job content and conversations providing a job posting springboard to over 3.5 million candidate profiles on Facebook, LinkedIn, Twitter, Google+ and all of the major search engines. Our solutions also enable Mobile Quick Apply and candidate application management services to create efficiencies and lower recruiting costs.
Looking forward to hearing from you,


Jeffery Giesener