The Golden Globes and Recruiting

…HR ideas from Jeffery Giesener – – CEO

The broadcast of the Golden Globe Awards, telecast to 167 countries worldwide, generally ranks as the third most-watched awards show each year, behind only the Oscars and the Grammy Awards. Until Ricky Gervais hosted the 67th annual Golden Globe Awards Ceremony in 2010, the award ceremony was one of two major Hollywood award ceremonies (the other being the Screen Actors Guild Awards) that did not have a regular host; every year a different presenter introduced the ceremony at the beginning of the broadcast. Gervais returned to host the 68th annual Golden Globe Awards in 2011, and the 69th annual Golden Globe Awards in 2012. Tina Fey and Amy Poehler hosted the 70th annual Golden Globe Awards in 2013 and the 71st annual Golden Globe Awards in 2014. The comedy duo will also return to host the 72nd annual Golden Globe Awards in 2015. Source: Wikipedia

Did you know that more than 19.7 Million million US viewers saw the Globes in 2014? Did you also know that?

  • It’s hard to get a seat if you’re not a Golden Globe nominee. Fewer than 1,300 people get invited.
  • George Clooney will get the Cecil B. DeMille Award for 2015
  • Stars get to drink champagne when they go to the awards show. There will reportedly be 400 magnums of Moet & Chandon on hand.

Being Golden and Global in the Social World

I often get asked how to source passive candidates? And one can learn a thing or two from the Golden Globes. Just look at their Facebook, Twitter, and Google+ pages and how much ricjh content is published for fans. This all leads to strong and fan engagement.

Now have you built career pages on social channels for your candidate experience and engagement? For example, with more than a 3 billion users on these channels, recruiters are missing global opportunities to net top-notch passive candidate.

The verified truth is that these social networks have ideal, well-educated social candidates searching for jobs. Additionally, an increasing number of these candidates expect to find your job openings using social and mobile job searches. Twitter and Google+, for example, are well known for hosting hundreds upon hundreds of thousands of potential IT and engineering candidates.

If you recruit by still using “Old School “HRIS systems (i.e. technology bought in the early 2000s), you will quickly fall behind and let your competition grab the highest quality candidates.

This was clearly evident from the research uncovered during the SourceMob Annual Social and Mobile Recruiting Survey for 2014.

The survey showed Recruiters who are still using “Old School” techniques – including cold emails and phone calls are loosing ground to their competition– as global candidates are complaining that they hate these methods. They also have lost their patience with Applicant Tracking Systems (ATS’s) technology to Apply.

Recruiters should consider this information:

  • There are now more than 200 million people on the National Do Not Call Registry.
  • Many surveyed recruiters told us that although LinkedIn is still their primary recruiting network, they no longer see LinkedIn as a competitive weapon because too many recruiters use it and it has become over-saturated.
  • The SourceMob Survey showed us that recruiters have a hard time finding Millennials (24 to 35-year olds) on LinkedIn.

From a positive perspective, recruiters are seeing new tools coming out daily to help them source new candidates. So which tools are the “right” ones to use when sourcing passive candidates on social and mobile? With so much consolidation in the HR industry over the last couple of years, which companies are the “right” companies for you to work with? Finding bigger vendor solutions may not be better.

Why not win the Golden Globe in your organization by augmenting your team’s recruiting process using social and mobile. Why not accept the winner’s award and be your companies champion to bring social and mobile to your organization

SourceMob is the leading “New School” recruiting solution in the social and mobile sourcing space with more than 35 integrated recruiting solutions developed to meet your specific business objectives.

To learn how Sourcemob can help you benefit from Social and Mobile recruiting, give me a call at 952-807-8364 or email me at


ABOUT SOURCEMOB: SourceMob links Internet, social, talent community and mobile recruiting solutions to help talent acquisition professionals recruit the very best candidates for tough-to-fill positions. SourceMob software distributes job content and conversations providing a job posting springboard to over 3.5 million candidate profiles on Facebook, LinkedIn, Twitter, Google+ and all of the major search engines. Our solutions also enable Mobile Quick Apply and candidate application management services to create efficiencies and lower recruiting costs.
Looking forward to hearing from you,


Jeffery Giesener


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