Recruiting To Net Candidates at Lower Cost

…HR ideas from Jeffery Giesener – CEO –

A recent research study from IBM found that 70% of CEOs believe their business

delivers a superior candidate hiring experience, but only 7% of their

candidates agree.

This IBM study shows a complete perception gap between businesses and why they think people connect with them on social and mobile media, and why people actually do connect with them,..

“Sixty-five percent of businesses view social recruiting as a new source for Talent Acquisition but unfortunately at present, very few businesses are jumping in to net Candidates using Facebook, Twitter, Google+ and Mobile. Remember, LinkedIn is simply only the tip of the iceberg for Social Recruiting. This is even more telling when the facts share that social recruiting is delivering candidates at 50% less than traditional recruiting. Source:SourceMob

Talent Acquisition should be all about managing candidate relationships and providing your niche candidates personal engagement and 2-way conversations. It shouldn’t be about pushing a barrage of unfocused and irrelevant job posts, tweets and undifferentiated job ads at them.

I have been coaching and mentoring clients about respecting candidate relationships on any and all of their recruiting platforms including their career sites, communities and social channels like Facebook, Twitter, Google+, LinkedIn and Mobile.

The design of your web, community social and mobile platform are designed to move your most talented candidates, many who may want to join your organization but are not actively looking, into conversations wherever they are online or on mobile.

  • What if you could easily guide your candidates to hear from you in the job categories and locations of their choosing? Would this be of interest to you?
  • What if you could automatically distribute the sending of jobs into Social Networks and do so without the use of your IT or HR management. Would this be of interest to you?
  • What if you can only send job postings that are relevant to your candidates and enable them to stay anonymous until they are to apply? Would this be of interest to you?
  • What if you could use a trusted social and mobile sharing engine that is permissioned by your candidates and creates new conversations within their social networks? Would this be of interest to you?

And all of this web, community, social and mobile behavior is tracked with a sophisticated analytical package so you can see how your social and mobile Talent Acquisition program is performing in real time and determine its campaign ROI. The goal is to reduce your cost per hire over traditional recruiting methods, deliver niche candidates faster while hiring a better quality candidate.

How do we help you grow your web, community, social and mobile talent acquisition opportunities? Simply give me a call 612-349-2740 or email me at to start the discussions and I will show you specifically how and frankly guarantee it. .

Let’s schedule a virtual visit with a call or email.

To check out our latest Webinar Education schedule go to and look for the Events link off the navigational bar

Look for our July 1st Webinar 50 Recruiting Tips in 50 Minutes

ABOUT SOURCEMOB: SourceMob integrates Internet, social, talent community and mobile recruiting solutions to help talent acquisition professionals recruit the very best candidates for tough-to-fill positions. SourceMob’s IT, Analytics and HR Media Services distributes job content and conversations providing a job posting springboard to over 3.5 million candidate profiles on Facebook, LinkedIn, Twitter, Google+ and all of the major search engines. We help you engage with your candidates and capture niche Passive candidates. Our solutions also enable Mobile Quick Apply and candidate application management services to create efficiencies and lower recruiting costs.


Looking forward to hearing from you,



Jeffery Giesener