Closing the Gap

It’s incredibly gratifying to the team here to see RSSCheck’s ShoppeSimple TransactionalRSS (TRSS) tools out there working for clients…proving the concept that if merchants have a suite of easy, web-based SaaS tools to deliver product deals to customers where and how they want — in RSS readers, browsers, web portals or mobile devices — their customers will buy.

I can’t post client sales data here, of course, but we’ve seen one client that started using ShoppeSimple feeds in July close the gap with its top competition in terms of web traffic.  Here’s the Compete.com graph, with vendor names removed (the ShoppeSimple client is in blue).

ShoppeSimple Client Web Stats, Versus Competition, as of July 2009. ShoppeSimple client data in blue.
ShoppeSimple Client Web Stats, Versus Competition, as of July 2009. ShoppeSimple client data in blue.

We can’t take all the credit, of course, but it’s our mission to contribute to our clients’ success … and indications are, it’s happening.