Are You Really Engaging Your Candidates?

…ideas from Jeffery Giesener – – CEO

Have you evaluated your company’s employee engagement recently? How high or low is it? According to Gallup research, companies that rank in the top 25% for employee engagement have much higher productivity (21%) and profitability (22%) than companies that ranked low.

Employee engagement is now one of the most critical challenges we are facing. Yet we’re in an abyss—with a massive gap between KNOWING how important engagement is and actually ACHIEVING it.

Gallup states that 7 out of 10 employees are either “not engaged” or “actively disengaged.” This is a problem that negatively affects a company’s short- and long-term performance.

With these statistics in mind, imagine how your top candidates feel about engagement!

  • Are you communicating with your candidates and letting them know that their application was received?
  • Are you communicating with your candidates around skill-based topics in a scheduled manner?
  • Do you have a Talent Community and if so, are you nurturing your various audiences with appropriate messaging?

If you do not have solid strategies around all three of the above, you should rethink your approach. SourceMob is the leader in helping companies connect and engage with their candidates and results are quantified through analytics and data exploration. We know how to use social and mobile media to connect candidates with you and to better connect them with your ATS via Mobile DirectApply.

Did you know that Google indicates more than 70% of jobs searches are now done on a mobile platform?

 Did you know that without a mobile apply platform, you could be losing 40-90% of your candidate applies? (source:

 Do you have a mobile-enabled Career Portal?

 Do you enable candidates to easily apply through their mobile tablets and smartphones?

If any of these goals are on your agenda for 2014, I can help you avoid costly mistakes and or misteps. Give me a ring at 612-349-2740 or email me at



Jeffery Giesener